Works#Chubu

Renewal of the main building of the Toyota Automobile Museum

Renewal of the main building of the Toyota Automobile Museum

[Outline of the project] This facility was renovated with the aim of introducing the history of the evolution of automobiles in Japan, the United States, and Europe, from the birth to the present day, through their relationship with society. The conventional displays style, in which Japan and Europe and the United States were divided into separate floors, has been changed to an integrated displays that conveys how Japanese car manufacturing has developed within a single world history. It is characterized by a graphic arrangement that does not interfere with the appreciation of the concept design, such as a catchphrase for the message and a photo production that serves as the background of the times. We have realized a museum that can be understood. [Customer issues] By communicating how the Japanese automobile industry has developed in relation to society, such as the social needs and issues of each era in world history, the value and attractiveness of the car can be seen. The challenge was to create an integrated displays that would bring visitors closer together. [Solution] We paid attention to an explanation plan and effective vehicle layout that are easy to understand for a variety of visitors and deepen their understanding. The history of Japanese cars and Western cars, which used to be separated on the floor, was developed as a single world history, making it an integrated displays that allows you to intuitively feel the history of the development of automobiles. We aimed to create displays displays that allows visitors to naturally learn what role Japan has played in the 100-year history of automobiles. [Customer's voice] By using permeable partitions such as mesh tarpaulin and ball bead curtains for the zone displays commentary and space production, we have divided the zones while making the most of the open space that is the characteristic of the original building. In addition, we were able to enhance the quality of the space as well as enhance the contents of displays by realizing a space production with large graphics. [Project Members] Sales/Project Management Ryo Tanaka Direction Mitsuhide Yoshinaga design, layout Yuzo Kosaka Sign/Graphic concept design Asako Kawashima Production/ construction Kazuaki Nakano

#corporate
Yamanashi Prefectural Mount Fuji World Heritage Center

Yamanashi Prefectural Mount Fuji World Heritage Center

<Project description> Japan's proud world cultural heritage "Mt. Fuji". A facility to learn and enjoy the value of Mt. Fuji, which has been registered as a World Heritage site as "an object of worship and a source of artistic inspiration" from both "nature" and "culture", and to raise awareness to preserve it for the future. "Fujisan World Heritage Center". In response to the challenge of effectively conveying the “interest of displays about Mt. We solved the problem with the spatial experience of the exhibition, and the displays guide using the application "Fuji Meguri", which has multilingual (7 languages) commentary and audio commentary with Mr. Shuzo Matsuoka as the narrator. We are creating an experience that can only be found here, with a complex combination of "giant objects" + "ICT content" + "lighting, sound, and video". [What is the original development app “Fuji Meguri”? ] AR content linked with about 30 displays items. You can enjoy an AR where figures of people related to Mt. In addition, if you take it outdoors, you can use it as a tool to explain famous places such as temples, shrines, lakes, and mountain trails. <Our project members> [Development] Masanobu Yokoyama [Sales and project management] Kohei Mizoguchi [Planning] Yuichi Kameyama, Ryuta Ohashi [design, layout] Yuichiro Tsutsumi [Digital concept design] Hironobu Mima [Library concept design] Toshihiko Odagiri [Modeling] concept design: Kenichi Kishikawa Production/ construction: Kensaku Yajima, Yuka Ohara

#public
Okaya Silk Museum Silk Fact Okaya

Okaya Silk Museum Silk Fact Okaya

The Okaya Silk Museum “Silk Fact Okaya” opened in Okaya City, Nagano Prefecture, known as the “Silk Town”. It is a unique museum in the world where you can experience a variety of things from displays of silk reeling machines from the early Meiji era. In addition, from the desire to be a museum that conveys the facts of silk and the silk industry, we invited the Miyasaka Silk Mill, which is the only traditional raw silk production method in Japan. It is a factory museum where you can experience the manufacturing spirit that can be said to be Okaya's DNA. We provided total support, including schematic design, working drawings, interior administration, construction, and schematic design, working drawings, and construction supervision for architectural renovation. [Person design administration charge of our company] Project manager: Masanobu Yokoyama concept design director: Yoichi Miyakoshi Award (2015) Encouragement Award Selected for the Japan Kukan concept design Award 2015 [Customer's voice] This museum tells the history of Okaya's raw silk industry, which made its name known all over the world as Silk Okaya, and the future from that. NOMURA embodied our desire to create a museum where people can think and create. It consists of an entrance area where you can get an overview of the history of Okaya, a museum area where you can follow machines and materials to introduce the city of Okaya, and an actual silk reeling site, Miyasaka Silk Mill. displays is organized in a clear and sharp manner based on black and white, and is also excellent in concept design. The overall balance of displays, the balance between stillness and movement, was designed as a unique museum in Japan. We have received unanimous opinions from visitors that they would like to visit again because of the easy-to-understand displays. Responsibilities: schematic design displays, working drawings displays, construction displays, schematic design of building renovation, working drawings building renovation, interior administration

#public
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