WorksConventions& Events

The "PARA HEROes Exhibition" is an exhibition in which four young artists and creators use the theme of "para table tennis" to express the appeal of the sport and the players, in order to spread the spread of diversity and inclusion to Japan and the world. This is a planned exhibition. As part of NOMURA 's efforts to support activities that lead to the promotion of sports, and also in connection with the "COLORS event one year before the Tokyo 2020 Paralympic Games" held in October 2019, we will provide planning and concept design. Sponsorship was realized in the trial. What did the artist feel when he encountered "para table tennis", what did he think when he tried to incorporate it into his work, and what did he want to convey through the work he created? What I saw from there was a figure that expressed what I saw through each sensibility without stereotypes or preconceptions. We also hope that visitors will break away from their preconceived notions through the expressions of the artists, increase their empathy for parasports, and concept design the works with an open mind. did The elements that make up the space make use of the base material, and the base material associated with each art is also woven. In order to bring out the charm of each piece of art, we were particular about how it was presented. In line with NOMURA Group's goal of "providing added value from an environmental perspective," we concept design this displays so that about 90% of it can be reused. The wood used is selected according to the Fairwood Support Declaration. <Our project members> [Planning support and concept design] Akane Yamaguchi, Ryo Onishi -Related links- [Release] ・ NOMURA, Ltd. sponsors concept design work “PARA HEROes Exhibition 2” is being held well ・ NOMURA, Ltd., a happy impact on society Start company-concept design activities of “Social Good” to contribute to solving social issues

A public displays space attached to G20, where 30,000 people and press from around the world visited Osaka. A floating cutting-edge technology displays area with a motif of a futuristic miniature garden floating on the sea, a live kitchen where you can eat while walking in the image of a food stall, and a shining white cultural area that expresses hopes from reconstruction to the Olympics. We have concept design a new experience style of presentation where you can relax and enjoy today's Japan by seamlessly connecting and fusing three different areas. [Social Issues/Customer Issues/Requests] We would like you to express Japan's innovative technology and ideas that will create a new era of prosperity for people and the earth by realizing a virtuous cycle of environmental conservation and growth. I received a request. [Solution] At the G20 Osaka Summit, in addition to proactive efforts to reduce waste based on the concept of "3R" + "Renewable Sustainable Resources", cutting-edge technology for marine plastic litter displays at the PR displays. and space concept design. Japan's technologies and initiatives for plastic resource recycling are divided into stages of "reduce," "replace," "reuse," "recycle," "collect," and "displays." It is feared that by 2050, the ocean will contain more plastic waste than fish. <Our project members> [Sales and project management] Yuji Hayamizu, Yasuo Ogawa, Shigeyuki Ishiyama [design, layout] Yutaka Hanaoka, Takayuki Kobayashi [Production and construction] Yutaka Kimura, Yoichi Miura, Yukari Kahashi, Shigenori Ueno, Tabata Yuka and Yuki Higashihara

NOMURA Co., Ltd. concept design Team No.10, which is active in Japan and overseas, displays present SOLSO, which continues to propose new relationships between people and the green, and UNIQLO's Spring 2021 collection "LifeWear SPRING" (Ginza, Chuo-ku, Tokyo). UNIQLO TOKYO 1F LifeWear SQUARE). In this displays, we apply UNIQLO's concept of "Lifewear," which is the creation of clothing that does not impose an unnecessary burden on the earth, to "creation of space," considering coexistence with nature. Considering sustainability and functionality, it is a gentle space that coexists with nature along with the green created by <SOLSO>. Overview of “LifeWear SPRING” ・Holding period: Friday, January 15, 2021 to mid-March 2021 ・Venue: UNIQLO TOKYO 1F LifeWear SQUARE ・Address: Marronnier Gate Ginza, 3-2-1 Ginza, Chuo-ku, Tokyo 2 ・Holding time: During the business hours of the target store *Please refer to the website for details. [Social Issues/Customer Issues/Requests] ・For displays of the spring collection, we were asked for an displays space that expressed the freshness of spring.・We wanted a space with an impact that would catch the eye of customers who entered from the entrance.・As UNIQLO, which focuses on sustainability, we were asked for furniture that can be used continuously in the future, using environmentally friendly materials.・As a countermeasure against the new coronavirus infection, it was necessary to make the bench easy to clean. [Solution] Many plants are placed in the store to create a space like a spring park full of greenery while staying indoors. In addition, a 3.5m long symbol tree was placed in the center to create an impact. Cork is used for the material, which is environmentally friendly, and as a countermeasure against the new coronavirus infection, the seat of the bench can be removed so that the seat can be covered with vinyl, making it easy to clean. . <Our project members> [Sales and project management] Hidenori Miyaura [design, layout] no.10: Yosuke Ando, Mayuko Fukumoto, Daisuke Okazaki [Production and construction] Yurika Kita, Kurumi Kajimoto

In a society that is rapidly diversifying due to advanced technology, Panasonic believes in a balanced lifestyle. By having spaces and devices in daily life seamlessly read, understand, and comprehend the condition of people's skin, hair, health, and other aspects of their lives, and by providing personalized care based on that understanding, we can offer intuitive, well-balanced lifestyles. In this displays concept space, visitors experienced the story of how information about people is collected, integrated, and analyzed by the objects and spaces that surround them, and how products with the beautiful and universal concept design provide optimal care for people. <Social Issues/Customer Issues/Requests> A newly planned and developed wellbeing product was presented for the first time at IFA. We were asked to create the concept displays and the space concept design. Instead of a simple product displays space, we worked to design a space that would allow visitors to read the concept and user experience of the product. <SOLUTION> After detailed interviews and discussions with the London concept design center in charge of concept building, we designed a space that would not only help visitors understand the product, but would also be memorable as a user experience, making full use of new AV technology and building materials. ＜We were able to enter the project from the concept creation stage, and the team worked with us to determine what kind of output would be the most effective. Despite the short lead time, we were able to complete the project by the deadline. ＜Our project members＞ [Sales] Makie Ono [design, layout] Daisuke Nishida [Production: construction] Yoichi Miura

Based on the concept of "PLAY THE FUTURE", this is a playground where you can experience the future mobility society "Human Connected" by becoming a resident of the future and exploring the experience content. Instead of drawing a concrete image of a connected city that will gradually become more realistic in the future, we created a highly abstract environment based on white and grids, and combined the video and stage production that wraps around the entire booth. We have created an experience space that arouses the imagination of visitors and their expectations for the future. <Our project members> [Sales and project management] Shigeyuki Ishiyama [design, layout] Noriaki Tamura, Kazuya Maruyama, Kan Fujimura [Production and construction] Atsushi Endo, Ikuya Sasaki -Related links- [Related achievements] ・The 45th Tokyo Motor show toyota booth

As an event to commemorate the 100th anniversary of Panasonic's founding, the product displays area traces the 100-year history of Panasonic since its founding, and the general displays area presents Panasonic's vision and initiatives aimed at realizing the future. Did. In an attempt to integrate large video content with the space, we created a dynamic space and created a space where you can immerse yourself in the life of the future. <Our project members> [Sales and project management] Tomoo Yamashita, Etsuko Nagano, Shiho Shikishima, Shunichiro Kohama, Ryo Sugaya, Makie Ono, Hikaru Sato [design, layout] Shigeto Suga, Akane Yamaguchi, Hironori Yanase, Kazutomo Mukai, Takashi Okumura, Daisuke Nishida, Yoshifuru Yamaji, Masako Tanaka, Mitsutaka Hagiwara, Mayumi Shigematsu Planning: Nobuaki Yabe construction: Kazuhiro Sano, Yoichi Miura, Mao Tamaki, Dai Shimizu, Hiromitsu Furuichi, Mikio Arai, Yuta Kumazawa

[Description of the project] TOYOTA's artificial intelligence and its evolutionary value can be felt throughout the space. A presentation stage where the entire booth will convey the appearance of the future beloved car brought about by TOYOTA's proposed artificial intelligence = CONNECTED. Using white as the keynote, each car stands out and looks beautiful, and the whole space is organically connected with the motif of circles and curves, giving the impression that the ceiling and floor are softly wrapped in a space with a sense of unity. During the production, the entire booth comes to life, and the space is surrounded by blue light that makes you feel the fetal movement of artificial intelligence. <Our project members> [Sales and project management] Shigeyuki Ishiyama, Masahiro Nishino [design, layout] Keiu Tamura, Noriaki Tamura [Production and construction] Yoichi Miura, Hidenobu Kumagai

[Outline of the project] The layout of the venue for the solo exhibition "HANA SO" by Akane Teshigahara, the 4th head of the Ikebana Sogetsu School, held to commemorate the 90th anniversary of the Sogetsu School of Ikebana. Normally, the works to be displays are decided in advance, and it is common to think about the space that will make the best use of them, but for this displays, the head of the school proposed a reverse process of arranging flowers inspired by the space. I was. In addition, since the platform-shaped rock garden "Heaven" designed by the sculptor Isamu Noguchi will serve as the displays venue, it was an essential project to take advantage of its spatial characteristics. Therefore, we cut out a 0.5mm-thick mirror-finished stainless steel plate into a series of rhombuses, and created creases one by one to cover the stone garden, creating an expression like "mirror ivy". The ivy reflects the surrounding scenery while hiding the texture and expression of the rock garden below. The colors and outlines of the flowers arranged in the gaps are diffusely reflected, creating a kaleidoscope-like visual effect. In this way, by inserting a new layer between the two "works" of the flower and the rock garden, I thought of bringing about a new fusion and harmony, as if the flowers were gently enveloping the rock garden. Our concept design team “onndo (*)” was in charge of this property. *What is "onndo"? operated by nomura and nendo design office Our creative team has a business alliance with the concept design office "nendo", which is headed by world-renowned designer Oki Sato. Photo: Takumi Ota

[Project summary] PR project for SK-II's super prestige series MASTERPIECE PITERA. In order to experience the world view of MASTERPIECE PITERA as it is, we have constructed a space with a series of flows that go through the facade that imitates the package and enter the bottle as it is. Regarding the material that wraps the space, we carefully extracted the characteristics of each package and bottle and replaced it with the space. From the characteristic bottle, we extracted the sparkle, reflection, and three-dimensional effect, and layered 52 different width polycarbonate screens with original film pasted on them. By adopting polycarbonate, we were able to simultaneously solve problems related to the load capacity of the building and interiors restrictions such as the use of noncombustible materials, which could not be solved with glass or acrylic. An original image inspired by PITERA is projected on the central table, and by further emphasizing the identity with the flickering ripples that interact with it and the reacting ripples, it is an attractive experience that makes you feel as if you are inside a bottle. I thought about becoming

[Outline of the project] Spatial installation of the Italian luxury watch brand "PANERAI". First, concept design a watch like a transparent “empty shell” that condensed Panerai’s characteristics such as indexes with unicursal numerals and a square-shaped case, and then stretched it to a length of 16m by extrusion molding. The clock is made by hand while slicing this long and thin "shell clock" little by little, and visitors can take the finished product home. Since the "age" of visitors is converted to "mm" and cut out, clocks of various proportions are naturally created. A circular atelier space is prepared for each work process, such as polishing, sandblasting, and assembly. increase. The clock is produced one by one every five minutes, and the elongated "Clock of Empty Shells" gradually shortens during displays period, and the installation ends at the moment when everything disappears. In other words, this "shell clock" is also a device for perceiving time like an hourglass. By converting "time" to "length" like a "watch scale seller", it is possible to experience time and even "bring back your own time". I thought. Our concept design team “onndo (*)” was in charge of this property. *What is "onndo"? operated by nomura and nendo design office Our creative team has a business alliance with the concept design office "nendo", which is headed by world-renowned designer Oki Sato.

[Project description] Tokyo Game Show 2016 “DMM GAMES” “Icchibanketsu ーONLINEー” At the photo booth, you can take pictures with your favorite characters in the world of the online game “Icchibanketsu ーONLINEー”. I created a production space that makes a newly evolved character appear with my own face. By reading the QR code from the result screen, we carried out a campaign in which you can win more gifts by tweeting the evolved character on Twitter. Also, even if you couldn't receive a numbered ticket or come to the venue, you could have the same experience from your smartphone or PC. Many experience tweets were seen on the day.

[Explanation of the project] The National Convention for the Creation of Rich Seas is held annually in autumn as a wide-ranging national event aimed at raising awareness of the maintenance and cultivation of marine resources and environmental conservation of the sea, as well as deepening awareness of the fishing industry. This is a nationwide tournament. It is customary for Their Majesties the Emperor and Empress to attend, and it is positioned as one of the "Three Great Visits" along with the National Arbor Day and the National Sports Festival. [Overview] The theme of the event is “Relay of Life, Connecting Forests and Rivers to the Sea”. Ceremonial events such as commendation of groups that have contributed to the promotion of the fishery industry are held at Kibo Hall in Sakata City, and young fish are released at Nezugaseki Fishing Port. Did. [Production details] In the introduction of the prefectural fisheries industry at the opening, the coastline of Shonai Beach, which has been certified as a geopark, was shown from the perspective of black-tailed gulls using aerial drone photography. Directing interaction with people who inherit rivers and seas. Since the event will be held in the Tohoku region for the first time since the Great East Japan Earthquake, the event will be held in the presence of Their Majesties the Emperor and Empress. <Our project members> [Sales and project management] Hideo Inoue, Takashi Isozumi, Teruko Kazui [Production] Ryokichi Masuda, Ryuichi Shimada

【Project Summary】 The Milan International Expo, held in 2015, was the first registered exhibition with the theme of "food" in history. 148 countries and international organizations participated in the event, which attracted 22.2 million visitors. The Japan Pavilion, which was produced by Dentsu, won the Gold Prize in the displaysconcept design category of the large pavilion. While the construction of the venue was delayed, we completed the displays production of the Japan building on time, and handled the displays production operation work for six months during the exhibition period without any problems, which was well received. 【Customer's voice】 Through construction management capabilities and a network of partner companies, we have achieved high construction accuracy deliveries overseas based on the spirit of on-time delivery.

The National Tree-Planting Festival is held every spring in the presence of Their Majesties the Emperor and Empress and is co-sponsored by the National Land Afforestation Promotion Organization and the host prefecture, in order to deepen public understanding of forests and greenery, which are the foundation of a rich country. This is the central event of the greening movement. Received an order for the basic plan in 2013. After that, the implementation plan was made in 2014, and the actual operation was carried out in 2015. We provide total support from planning to implementation, including venue maintenance, ceremony direction, and operational support. ◎ Our project members NOMURA, Ltd. [Sales] Hideo Inoue, Teruko Takai [Planning] Hideo Inoue, Teruko Takai [concept design /Planning] Hideo Inoue, Sadato Inoue, Teruko Takai [Signs and graphics] Teruko Takai [construction] Toshi Kanemitsu English [Director] Hideo Inoue, [Management] Hideo Inoue, Teruko Takai

At the Franck Muller Watchland Group headed by Franck Muller's new watch exhibition "WPHH JAPON 2014 in KYOTO", we were in charge of the total direction of the art and artwork, as well as concept design and construction. With only half a day of on-site construction time, the key was to create a space that would satisfy the guests. I was able to create Responsibilities: art direction, project management, construction, design