Works#Regional revitalization

LOQUAT Villa SUGURO

LOQUAT Villa SUGURO

This is a plan to renovate an old private house in the Odoi district of Izu City, Shizuoka Prefecture into a rental accommodation facility. This area used to be a quiet area where magistrates lived long ago, and we planned to offer a stay that incorporates the surrounding environment so that you can experience the slow flow of time beyond time. The main building has a kitchen, and services such as dinner by a visiting chef and the provision of alcohol from a movable bar are provided. For interiors, we used local materials, and tried to create a space using local materials, just like in the Edo period, such as a wall made of local soil and a dining table made of local cherry trees. [Social Issues/Customer Issues/Requests] In order to make the most of the old private house that is rented as a whole, we received a request for an attractive space concept design based on the characteristics of the site. [Solution] While making the most of the charm of the existing building, we incorporated a spatial composition that maximizes the view of the surroundings and a finish that utilizes local soil. <Our project members> [Sales and project management] Shinya Hiratsuka, Nobuyuki Yagi [Overall supervision] Norio Koito [Planning] Saki Ninomiya [design, layout] Hiroshi Inoue -Related links- [Release] ・ NOMURA 's social good activities: Example of LOQUAT Villa SUGURO Creation of an auberge space that colors the charm of the region ・The project in which NOMURA worked on the space concept design won the silver award and many others at the “Japan Space concept design Award 2022” [Related achievements] ・LOQUAT Nishiizu

#hospitality
Nazuna Kyoto Tsubaki-dori

Nazuna Kyoto Tsubaki-dori

This is a project to renovate an alleyway lined with townhouses built more than 110 years ago into a ryokan near Shijo Omiya in Kyoto. Passing through the reception building, 23 guest room buildings, a warehouse building, and a restaurant building are lined up along the stone-paved alley, and a gorgeous view reminiscent of the geisha district of the Edo period spreads out. There are 5 types of guest rooms with the theme of Kyoto's natural beauty, and you can experience the charm of the region in terms of both tangible and intangible culture. The restaurant building in the center of the alley has a Japanese beef restaurant, and it is a unique space that introduces Japanese culture, including food, to the world. The site is approximately 1,400 square meters, including 26 wooden buildings, and has become the largest revitalization project in Kyoto's history, attracting the attention of Kyoto City. [Social Issues/Customer Issues/Requests] Twenty-four 100-plus-year-old machiya townhouses that had been left surrounding an alley were about to be demolished for the development of a hotel. The project has started to find new value. Various adjustments with the local residents were necessary for the new development. [Solution] While there were several residents living there, we participated in the existing surveys and discussed with the client how to make the best use of the original materials. We coordinated the rights related to the site, etc., designed and constructed two new buildings (reception building and restaurant building) while designing the alleyway, and undertook the design supervision and construction of the existing guest room building on a cost-on basis, while putting together the whole. I made it up. <Our project members> [Project Supervisor] Nobuyuki Yagi [Sales and Project Management] Moriya Sakata [Overall Design Supervision] Takaaki Tani [Architectural Design Supervision] Norio Koito [Architectural Design (Reception Building/Restaurant Building)] Norio Koito [Interior Design/ [Design] Takaaki Tani, Kyoko Kosugi [VI design] IVD: Ayaka Hagitani, Mayu Toyoda [FFE design] Saki Ninomiya, Nanako Kazujun [Production and construction] Akio Hirayama, Takahiro Nakayama, Toshimi Katsuragi

#hospitality
Nazuna Obi Castle town hot spring

Nazuna Obi Castle town hot spring

This is a project to turn a samurai residence of more than 140 years old remaining in the castle town of Obi Castle in Nichinan City, Miyazaki Prefecture, into a tourist attraction and hot spring inn in the town. Each of the five guest rooms was concept design according to the theme of regional character, and consisted of the town's color "Hon-purple," the "cedar" that supports industry, the "tea tree" that is planted in hedges, the "orange" citrus variety of the city, and the "moss" that is important to the town's landscape. our company took part in the project using a subsidy from the Shopping District Revitalization and Tourism Consumption Creation Project, and participated in a wide range of projects from hardware to software, including the creation of cards and maps to encourage local shops to tour the area as a tourist base, the development of cooking experiences, and the construction of new lanterns as street lights starting at Honshuku. It has been reborn as a core player in future community development. SOCIAL ISSUES/CUSTOMER ISSUES/REQUESTS: To contribute to the revitalization of tourism in the city by utilizing existing buildings, such as the main building, which is 140 years old and was acquired by the city from an individual. The project should be carried out as the Ministry of Economy, Trade and Industry's "Business to Revitalize Shopping Streets and Create Tourism Consumption" together with the shopping association. With the constraints within the Preservation Districts for Historic Buildings and the restrictions on changes to buildings by the city's Cultural Properties Division, how can we create something good? Then, a comprehensive consideration was required, such as how to make the stay experience better. Solution: I participated in the survey of the existing building, worked with the construction official to plan a way to change the use of the building from the state that it was in violation of the law, and was in charge of Architecture interiors Design construction from concept design after coordinating with the city for the cost of construction. Following a request for a change of use confirmation, the renovation project met the criteria for a the Ministry of Economy, Trade and Industry grant and was completed through repeated consultations with the city's cultural properties department. As a project to revitalize the local community through the use of traditional buildings, we made abundant use of locally grown Obi cedar, which also contributed to the circulation of the local economy. < our company Project Member > (Project Supervisor) Nobuyuki Yagi (Sales and Project Management) Moriya Sakata (Overall design supervision) Takaaki Tani (Architecture design, layout) Norio Koito (Interior design, layout) Takaaki Tani, Nanako Wajun (FFE concept design) Saki Ninomiya (Production/construction) Kazuya Fujii

#hospitality
Nagasaki Kaido Kamome Market

Nagasaki Kaido Kamome Market

"Nagasaki Kaido Seagull Market" is a bridge that conveys the culture and technology that was introduced to Nagasaki to the whole country. We are transmitting the charm of The facility development concept is “Nagasaki First”. We aim to be a place that conveys the essence of Nagasaki, connects Nagasaki with people within and outside the prefecture, and the world, revitalizes Nagasaki, and makes people naturally want to stop by every day. [Social Issues/Customer Issues/Requests] As the gateway to Nagasaki's newly reborn land, we were asked to create a space that would create new exchanges and create a lively atmosphere. [Solution] With the design concept of "Nagasaki, a city of rich waterside culture and history," we aimed to express the port that leads to overseas. The façade design uses blue and white wave-shaped tiles to express the waterfront of Nagasaki Port and the sparkling light between the waves. The interior design embodies the city of Nagasaki by making it a space that is easy to move around. But "new" has realized a space that seeks harmony between the town and people. [Customer's voice] Due to budget constraints, we were unable to adopt some of the designs we had proposed, but we were able to flexibly propose and adopt alternatives, and we were able to create an attractive space within our budget. I feel it. <Our project members> [Sales and project management] Tadahiko Koga [Design and engineering] Hiroaki Koshizen, Yoshitaka Hirayama, Hideaki Hada, Mizuki Yamana

#Urban & Retail
Kumamoto Castle Tower

Kumamoto Castle Tower

~ Conveying the thoughts and history of the people who have repaired it after each disaster as a "symbol of reconstruction" ~ The Kumamoto earthquake in April 2016 also caused damage to the Kumamoto Castle tower. In response to the voices of the people who longed for the symbolic castle tower to return to its original form, Kumamoto City adopted a policy of early restoration of the castle tower, and the building was completed in March 2021, incorporating the latest earthquake-resistant technology. Here, the thoughts of the people who have repaired the castle after repeated disasters over the 400 years since its construction have been inherited, and a message from the people of Kumamoto who live "now" for the next 100 or 400 years into the future. It is The exhibits are arranged in chronological themes from the basement to the top floor, and the spatial design has been designed to correspond to these themes. Focusing on the castle tower rather than the castle as a whole, it conveys the history of its construction, architectural design, defensive function, castle and town development, and the thoughts and history of the people who have restored it after each disaster. [Social Issues/Customer Issues/Requests] ・Communicate the historical, architectural, and spiritual significance of the castle tower, which is a symbol of recovery from the Kumamoto earthquake disaster. In addition, it should be communicated that Kumamoto Castle, which has historically been hit by numerous natural disasters, has been revived even in the recent earthquake.・Focusing on the “Kumamoto Castle Tower” instead of the entire Kumamoto Castle, and working to coordinate and complement the exhibition content and role sharing of the surrounding facilities.・Since there are many restrictions on the preservation environment inside the castle tower, basically no actual materials will be exhibited, and an exhibition of the history of the Kumamoto Castle tower after the Satsuma Rebellion, which has not existed before, will be added.・From the perspective of universal design, introduce tactile exhibits and multilingual audio guides so that a wide range of people can enjoy the exhibits. We have received your request above. [Solution] With the castle tower as the main character, we arranged the stories from the construction of the castle to the present along the time axis, and set a theme for each era on each floor. The first floor is the era of Kiyomasa Kato, who built the castle, the era of Hosokawa, who later became the feudal lord, the modern era, which experienced burning down and rebuilding, and the modern era, which is devoted to the Kumamoto earthquake and restoration, from the lower floors to the upper floors. I organized the story so that I could follow it. In addition to the structure of the castle tower, the people who have repaired Kumamoto Castle every time since the Edo period, even after repeated disasters. And so on, I focused on that. Furthermore, in order to meet the needs of a wide range of visitors, we planned and realized a multilingual audio guide and a tactile model of the castle tower that can be touched and understood. [Customer's voice] The exhibition is organized in a way that is easy for anyone to understand and attracts interest, such as explanations using models and projection mapping, title signs, multilingual audio guides using apps, etc., and has been well received by visitors. I'm here. <Our project members> [Development] Masanobu Yokoyama [Sales and project management] Masanobu Yokoyama, Haruka Amano, Anjin Sawada [Design and planning] Mitsuyo Ashida, Yuichiro Tsutsumi, Toshie Makigara, Nanako Wajun, Yoichi Honda, Nao Fujiwara Arrow [Modeling] Nobuyuki Endo [Production and Construction] Yu Ikeya, Yoshikazu Kimura

#public
Kasai City regional revitalization base facility “sora Kasai” Uzurano Museum

Kasai City regional revitalization base facility “sora Kasai” Uzurano Museum

The approximately 1.2km runway remains in Uzurano-cho, Kasai City, belonged to an airfield that was built during the war. Kasai City's regional revitalization base facility "sora kasai" plays a role as an exchange base for tours of these ruins, and the "quail museum" is the center of the field museum that conveys the historical facts of the war. was given. The basic plan for the facility was made by a joint venture of three companies, with displays Co., Ltd. and Iruka Sekkei Group Co., Ltd. being involved in the design. After that, I received an order for displays production independently, and the period from planning to completion was about 6 years. Towards the completion, after going through a review committee, Kasai City, local war historians who have been researching for many years, the preservation society, supervising teachers, a full-scale airplane model production company, and many other people. I made it. This museum, which is built on the runway, introduces the short but rich history of Uzurano Airfield, centering on displays of two full-scale airplane models that are deeply related to this area. We aimed to create a museum that is unique to Uzurano, making the most of the story and location of this area. It is the mission of this museum to weave together the memories of this land, leave them in a form, and pass them on to future generations. [Social Issues/Customer Issues/Requests] The challenge was to create an attractive facility that would serve as a hub for field exchanges suitable for the Kasai City Regional Revitalization Facility. In particular, the role of the museum, which has displays function, was to make it a place to think about peace by mainly displays two full-scale airplane models, as well as historical displays related to Uzurano Airfield and Kasai City. As for displays method, the emphasis was placed on the content, and the request was to mainly use video technology, but on the other hand, it was also desired displays actual materials. [Solution] The greatest attraction of this museum is that displays space is set up on the runway itself, which is a living witness of history, and the two full-scale airplane models that are the main displays are placed above it. The ``Shiden Kai'', which was assembled and tested, was placed on the runway, and the ``Type 97 carrier-based attack aircraft'', which flew off to the special attack, was arranged to fly from the runway to the sky, and the runway, sky, architecture, In a powerful space where displays is integrated, it is displays unique to Uzurano that makes use of the story of this place and itself. displays consists of two zones, "Technology" and "History", and the spaces are inextricably linked through lattice walls. By approaching the historical fact of war from two perspectives, the aim is to provide an opportunity to think from multiple perspectives. For the video displays, we planned to create a synergistic effect for understanding by combining it with the material displays. In particular, the "Story Wall" consists of four stories about the history of Uzurano Airfield, and is developed as a series of four images that make use of the oblong space. In addition, four materials linked to those stories displays, and each of them complemented each other. By learning the background of the materials through the images and adding reality to the images through the materials, we aim to create displays that are more deeply conveyed. In addition, by directly incorporating the words of the people who lived here in the content, we made the war not only a past event, but also an expression that you can feel. <Our project members> [Development] Koichi Morimoto [Sales and project management] Koichi Morimoto [Planning] Settsuko Nishimura [design, layout] Tomoyo Tsukiyama [Production and construction] Takeshi Suesaki / CIC: Yu Oishi, Satoko Hasegawa

#public
Nikka Museum Renewal

Nikka Museum Renewal

Since it opened as a whiskey museum in 1998, the number of visitors has exceeded 600,000 due to the airing of dramas and displays advent of the highball boom. Therefore, while reviewing the entire tour facility of the Yoichi Distillery, it was decided to renovate the former whiskey hall of the same facility as the first plan. The Yoichi Distillery is an important point of contact for visitors to experience Nikka, and is also a sacred place for whiskey fans. However, the existing tour facilities were not at a level commensurate with their importance, and the fact that they did not keep up with the changes and evolution of the world was a major issue in this renovation. The ideal whiskey making of the founder, Masataka Taketsuru, or Yoichi as the origin of Nikka, the story of how it started from here and continues to the future, and the improvement is to foster understanding and empathy for the Nikka brand. has become the main theme of [Social Issues / Customer Issues / Requests] (1) The purpose of the renovation is to further improve the understanding and satisfaction of visitors, increase the number of Nikka fans, and strengthen the brand. (2) Renovate displays to meet the diversification of visitor needs and the expansion of the user base due to the growing popularity of whiskey. (3) Redevelopment of multilingual support in line with the increase in foreign visitors. ④ The main target is customers who are interested in whisky. (5) We will displays everything from the basics such as the manufacturing process to special attention and trivia. I had more requests. [Solution] In planning and designing this exhibition, we made a major shift in thinking from the whiskey museum, which was a general and exhaustive place for providing information on whiskey, and attempted a completely new displays approach. Based on the concept of "learning the essence of Nikka whiskey through the brand stories of Nikka's four products", we focused on four brands that represent Nikka and turned their brand stories into displays and experiences. We aimed to create a place where you can experience the essence of Nikka Whiskey and the basic knowledge of whiskey while following the brand story. In displays we have introduced for the first time displays production that whiskey fans salivate that we have never touched before, such as talking videos of various people working at the distillery and introducing the important role of the blender. displays commentary includes trivia information for the main target, and also incorporates many displays contents that approach the secrets of the manufacturing process that shape the individuality of the product. Regarding multilingualization, displays commentary is basically written in Japanese and English, and as a response to the Chinese people who have the largest number of visitors, we have introduced digital technology that allows you to read the translated commentary on your personal mobile phone. <Our project members> [Sales and project management] Tadayuki Matsubara [Creative direction] Keiu Tamura [concept design direction] Fujie Suzuki [concept design] Akika Yamada, Kensaku Jodo [Planning] Tomoko Yanagihara, Atsuro Iizuka [Production] Tsukasa Iwasaki, Ikushige Umemoto

#corporate
Renewal of Yamanashi Prefectural Mount Fuji World Heritage Center

Renewal of Yamanashi Prefectural Mount Fuji World Heritage Center

The Fujisan World Heritage Center, which preserves the value of Mt. Fuji, which was registered as a World Cultural Heritage site as an object of worship and a source of artistic inspiration, will be renewed in the spring of 2022. After the renovation, the facility provides easy-to-understand explanations of the abundant displays materials, panel displays and hands-on content that make it easier to understand the charm of Mt. Fuji. In order to effectively convey to visitors, including many foreigners, that Mt. ) We created an displays guide using the displays guide system "Fuji Guide", which has built-in commentary and audio commentary. In the "World Heritage Mt. Fuji VR" where you can experience 360° images with VR goggles, you will follow the religious path that pilgrims used to walk from Misaka Pass, which is also depicted in ukiyo-e, to the top of Mt. Fuji. . We aimed to create content that would make people want to visit Mt. Fuji and learn more about Mt. [Social Issues/Customer Issues/Requests] Since its completion in 2016, there have been issues such as a lack of displays materials due to the fact that it is an experience-based displays, and a lack of explanations for overseas customers. We received a request that this renewal would make it easier to understand and convey the appeal. [Solution] displays graphics were re-layouted to make it easier to understand, the explanatory texts added missing information, and the panels were arranged in consideration of the displays route to indicate a gentle route. In displays guide system, all existing applications have been converted to web browsers, and by supporting multiple languages, explanations can be conveyed in an easy-to-understand manner even if the cultural background is different. In addition, by adopting 3D maps and 360-degree still image content, we have made the content more experiential. By building a CMS (content management system) that can be easily operated in terms of management, it has become possible to easily respond to any corrections to the commentary. In the VR production, we have adopted a content that traces the path of Mt. <Our project members> [Sales and project management] Maria Uemura [Digital content planning] Hironobu Mima, Aya Watanabe, Ayaki Kanehara, Saki Miyahara, Minori Hayashi [design, layout] Kaoru Akazawa [Production and construction] Akinobu Takahashi [ System design and construction] Saiki Kanehara, Minori Hayashi -Related links- [NOMLAB] ・Yamanashi Prefectural Mt.Fuji World Heritage Center

#public
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