Renewal of Obi Castle Historical Museum

Obi, Nichinan City, Miyazaki Prefecture, is a scenic castle town that has been preserved since the feudal system.
This project aims to improve the intellectual curiosity and satisfaction of visitors to Obi by improving the intellectual curiosity and satisfaction of their stay under the concept of "50% displays + 50% excursion" of the famous Jutaro Komura Memorial Museum and Obi Castle Historical Museum. The main aim is to connect it to excursions.
In the renewal of the Obi Castle Historical Museum, we changed from a passive displays centered on document explanations to a hands-on approach that emphasizes experience and storytelling, making it easier to understand information unique to Obi Castle, the Obi Domain, and the Ito family of the feudal lord. It is displays is easy to access to related surrounding spots.
We have devised lighting and displays that make the precious swordsmith Shinkai Inoue's collection look beautiful.
In addition, we are devising ways to improve the ability to update information using the "Information Line" and bulletin boards.
In addition, under the production concept of this project, displays is to create a town and museum for everyone, displays will be created together with citizens throughout the year. is connected to

(1) We would like to change from a material-centered viewing displays to a hands-on displays that emphasizes experience and storytelling, and lead to easy-to-understand, enjoyable, and stimulating excursions.
(2) We would like to actively utilize the facility to promote excursions around the town (Obi castle town) and use it as a base facility for excursions to increase the number of customers and provide guidance.
(3) We would like to make it a facility that can contribute to the revival of inbound travelers in the future, support groups such as school trips inside and outside the prefecture, and extend the length of stay.
(4) Pursue fun and enjoyment as a facility that visitors can easily enjoy even on rainy days.

・In order to convey the appeal of local cultural resources such as Obi Castle, the castle town, the Ito family, and the historically important district, we have introduced displays that enhance the experience and storytelling that were lacking until now.
・From displays centered on materials to projection mapping, hands-on experiences of the weight of swords and matchlock guns, and images of the origins of the Ito clan, the lord of the Ito clan, displays will be an enjoyable and easy-to-understand experience that allows visitors to experience the unique history and culture of Obi.
・We have removed the high case of the women's vehicle that was in the center of displays room, giving the tight displays space ample space and improving the ease of viewing and movement.
・For the creation of displays, we received the cooperation of various civic groups, and received cooperation in graphic concept design and video production that conveyed the charm of the region.
These operations are realized through collaboration between NOMURA, Smiles Co., Ltd. (creation of experience value), and a local concept design office (pursuit of Obi-ness).