Achievements

Shimano Bicycle Museum

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overview

The predecessor of the main building was the ``Bicycle Museum Cycle Center,'' which opened in April 1992 in Daisen Park, also in Sakai City, and was later relocated and renamed in front of the station in March 2022, undergoing a new and major rebirth.
The museum's concept is ``Everyone who comes here will want to ride a bicycle,'' and the entire displays space is used to communicate the appeal of bicycles from a variety of perspectives, and to educate visitors about bicycles. We aimed to discover the true value of bicycles and create a feeling of wanting to ride a bicycle.
What we also focused on was creating a space that would encourage people to change their mindset by rediscovering the value of something so familiar as the bicycle.

Issues/requests

To reduce climate change and its effects globally, societies are required to curb the use of fossil fuels and switch to cleaner transportation methods. Furthermore, with the transition to an aging society, there is a need for healthier and more comfortable living for all people. In response to the movement toward a sustainable society where people can live happily, there are limits to the history-focused displays content and space of the old museum, which was built about 30 years ago. I couldn't tell you enough. Therefore, with the new museum, we would like to further deepen communication by conveying to more people than ever the depth of the history and culture of bicycles themselves, which are little known in Japan, and the charm and value of bicycles with an eye to the future. It was thought that.

solution

We planned displays from three perspectives: the bicycle as a tool for health, environmental conservation, and sustainability; the bicycle as a partner in creating lifestyles; and a bicycle with a rich history and culture and sophisticated technology. In order to convey these perspectives, displays we created a simple, noiseless, and unified space design, layout where displays items can be displayed, with the goal of creating a museum-like setting for the "natural history" of bicycles.
The information is provided in an optimal manner, utilizing video and digital commentary systems, without exposing too much natural history information in the form of text or images. displays One of the main features of the museum is a panoramic theater that presents the history of the dawn of the bicycle in a combined presentation of six large screens and displays cars, allowing visitors to dynamically relive the birth of the bicycle and its technological evolution as an inventor who challenged the "freedom of movement".
Furthermore, by presenting the message of a sustainable society for the future from different perspectives in a fun displays way, the museum is designed to promote empathy and understanding among a diverse range of visitors and encourage them to put it into practice as "their own business" displays.
As the only museum in Japan specializing in bicycles, the museum aims to be a "growing museum" by providing displays and a digital archive where visitors, enthusiasts, and experts alike can learn and be inspired by the vast collection of bicycle-related items and information collected from around the world and made public. The museum aims to be a "growing museum.

project member
Sales and project management
Tsuyoshi Kanoji, Mizuo Ishiwatari
plan
Nobuaki Yabe, Konomi Taki, Fumihiro Nakano, Yuka Sueda
Design and Layout
Shigehiro Inoue, Tomoyo Tsukiyama, Akio Koide, Noriaki Terunuma, Katsumi Tanda, Teruhiko Ono / RENS (*1): Hiroyuki Nishikawa
sign graphic concept design
Tomoyo Tsukiyama, Kuniko Ryouki
Production and Construction
Yoshitaka Yasuda, Masao Ogawa
creative engineering
CIC (*2): Yutaka Tsuda, Nario Nagao
concept design team in charge
(*1) RENS (RENS = REFINED + LENS)
concept design team of Nomura Kogeisha creates a high-quality hospitality space with a concept that pursues the essence.
concept design team in charge
(*2) CIC (Content Integration Center: Fantasy Implementation Group)
Based on a deep understanding of content, NOMURA 's creative team converts exciting "fantasy" into new experiential value and "implements" it in every space and society.
Basic information
open

2022

location

Osaka Prefecture

client

Shimano Cycle Development Center Public Interest Incorporated Foundation

solution

Planning, design, layout Planning, Sign/Graphic concept design, environmental features, content design and manufacturing, exhibit execution, interior execution, public relations

The contents of the publication are the information at the time of facility opening. Please see the facility website for the latest information.

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